> Editorial Note: I’m Heather Adams, and I cover sofas, tables, mattresses, and bedding. The picks here are evaluated on the materials layer — foam density, coil gauge, frame construction, and fiber content — against CertiPUR-US, OEKO-TEX, and BIFMA standards.
Novilla sells one core idea: gel memory foam comfort for well under $400 a queen. That’s a crowded lane, so which model actually holds up? Before you commit, skim our related guides on mattress in a box, mattress under $500, memory foam mattress topper queen, why is my new mattress so uncomfortable? causes and fixes, and how to keep a mattress from sliding. Here’s how the five current Novilla builds compare, and which one wins.
How We Evaluated
Each pick was assessed against CertiPUR-US foam certification, edge behavior, off-gassing timelines from r/Mattress owners, and Sleep Foundation firmness ranges. I weighted cooling, height, and price-per-inch. Fragments of value matter here.

Novilla Bliss 12 Inch Gel Memory Foam Queen Mattress - Cooling, Pressure Relief, CertiPUR-US Certified
Pros
- Cooling gel memory foam effectively dissipates heat for comfortable sleep
- Strong motion isolation keeps partners from disturbing each other
- CertiPUR-US and ISPA certified for safety and quality standards
- Budget-friendly price point under $300 for a queen size
- Reinforced edges provide stable support across the entire surface
Cons
- No customer reviews yet to verify real-world performance claims
- May take up to 72 hours to fully expand after unboxing
- Plant-infused odor absorption claims are difficult to verify without user feedback
The Novilla Bliss strikes a smart balance between cooling comfort and pressure relief without the premium mattress price tag. The gel-infused memory foam actually addresses one of the biggest complaints about traditional memory foam: sleeping hot. Combined with the breathable knit cover, this mattress works hard to keep your body temperature regulated through the night.
What really stands out is the thoughtful three-layer construction. The top NanoGel layer gently cradles your shoulders and hips, the middle comfort layer adds responsive support, and the base layer keeps everything stable. This isn't just marketing speak, it's functional design that targets the pressure points that cause you to toss and turn. The reinforced edges are a welcome touch too, especially if you share the bed or like to sit on the edge while getting dressed.
If you want cooling memory foam comfort and solid motion isolation without spending $800 or more, this one delivers.
Styles it works with: Modern Minimalist, Scandinavian, Contemporary, Transitional
Best placed in: Primary bedroom, guest bedroom, teen bedroom, studio apartment sleeping area
May not suit: Buyers who prefer ultra-firm mattresses or those needing specialized support for chronic back conditions may want to consult a specialist first. The 12-inch profile works with most standard bed frames but verify clearance if using under-bed storage.
Buy it if:
- You sleep hot and wake up sweaty with your current mattress
- You share a bed and your partner's movements wake you up at night
- You need pressure relief for achy hips and shoulders without spending over $500
- You want a CertiPUR-US certified mattress free from harmful chemicals
Consider waiting if:
- You want to see verified customer reviews before committing (check back in a few weeks)
- You need the mattress immediately and cannot wait 72 hours for full expansion
Skip it if:
- You strongly prefer innerspring or hybrid mattresses over all-foam construction
- You require extra-firm support for medical reasons
Check the latest price and availability on Amazon before it sells out.
1. Novilla Bliss Queen 12-Inch — the best-balanced all-foam pick
This one wins. The 12-inch Bliss stacks a gel-infused comfort layer over high-density support foam, landing near medium-firm on the Sleep Foundation scale. That 12-inch height suits combo sleepers who shift between side and back. CertiPUR-US certification covers the foam, so VOC off-gassing typically clears within 48 to 72 hours per owner reports on r/Mattress. Edge support is soft, expected at this price. For a sub-$350 queen, the pressure relief and motion isolation beat most no-name rivals. It’s the default Novilla to buy.
2. Novilla Bliss Full 12-Inch — same build, smaller footprint
Identical foam recipe to the queen, just sized for a full frame at 54 by 75 inches. That makes it a strong fit for a guest room or a solo adult in a smaller bedroom. You keep the 12-inch profile, the gel comfort layer, and CertiPUR-US certification. Off-gassing behaves the same, roughly 2 to 3 days. The trade-off is width: two adults will feel cramped. But for one sleeper who wants medium-firm foam without paying queen pricing, it’s the value play.

3. Novilla Bliss Queen 10-Inch — the lower-profile, lighter option
Drop 2 inches and you get a slimmer, lighter mattress that’s easier to move and cheaper still. The 10-inch Bliss keeps the gel memory foam feel but sits softer overall, better for lighter side sleepers under about 130 pounds. Heavier bodies may bottom out on the thinner support core. It fits standard fitted sheets cleanly and slots into low platform beds. CertiPUR-US foam again. If budget and easy handling rank above deep contour, this is your Novilla.
4. Novilla Queen Hybrid 12-Inch — the cooler-sleeping upgrade
Coils change the math. This hybrid pairs upgraded pocketed coils with a gel foam top for airflow that all-foam Novillas can’t match. Sleepers who run hot, or who want more bounce and stronger edges, should start here. The 12-inch build handles heavier bodies better than the foam-only models thanks to the coil support layer. Expect a firmer, more responsive feel near medium. It costs more than the Bliss line, but the cooling and edge gains are real. Worth it for hot sleepers.

5. Novilla Twin 10-Inch — the kids’ room and bunk pick
At 38 by 75 inches and 10 inches tall, this twin is built for a child’s room, a bunk, or a tight guest nook. The gel memory foam runs medium-soft, fine for lighter sleepers, and CertiPUR-US certification is a genuine reassurance for kids’ bedrooms. It clears standard bunk safety rails on most frames. Motion isolation is good for restless young sleepers. For growing bodies over roughly 100 pounds, size up sooner rather than later.
Comparison Table
| Model | Height | Type | Best for | Feel |
|---|---|---|---|---|
| Bliss Queen | 12 in | All-foam | Combo sleepers | Medium-firm |
| Bliss Full | 12 in | All-foam | Solo / guest | Medium-firm |
| Bliss Queen | 10 in | All-foam | Light side sleepers | Medium-soft |
| Queen Hybrid | 12 in | Hybrid | Hot sleepers | Medium |
| Twin | 10 in | All-foam | Kids / bunks | Medium-soft |
How to Pick the Right Novilla
Start with height. A 12-inch profile gives deeper contour and suits sleepers over 150 pounds, while 10-inch models run lighter and cheaper. Then decide foam versus hybrid: if you sleep hot, the coil-based hybrid moves more air than any gel-foam layer alone. Firmness lands between medium-soft and medium-firm across the range, so side sleepers should lean softer and back sleepers firmer. Every model carries CertiPUR-US foam certification. Budget a fresh mattress protector on day one, since foam warranties often void with staining. Pair a soft topper if the surface feels too firm after break-in.
Novilla vs. Other Budget Foam Brands
Against Zinus, Linenspa, and other sub-$400 gel-foam brands, Novilla competes on comfort-layer thickness and consistent CertiPUR-US certification. Edge support is the weak spot across the whole category, Novilla included, so don’t expect firm sitting edges on any all-foam model. Owner reports on r/Mattress cite reliable 3 to 5 year lifespans with rotation, which is normal for this tier. The hybrid narrows the cooling gap that budget foam usually loses on. If you want firmer perimeters or a heavier build, look at mattress for heavy people instead. For most budgets, Novilla holds its lane.
Frequently Asked Questions
How long does a Novilla mattress off-gas?
Most owners on r/Mattress report VOC odor clearing within 48 to 72 hours in a ventilated room. CertiPUR-US certification limits harmful emissions, but airing it out for two to three days before sleeping is smart practice.
Is Novilla good for heavy sleepers?
The 12-inch hybrid handles heavier bodies best thanks to pocketed coils. All-foam models under 12 inches may sag faster over 230 pounds. Rotate quarterly and consider a firmer support option for durability.
Do Novilla mattresses sleep hot?
Gel-infused foam helps, but all-foam models still trap some heat. The Queen Hybrid runs coolest because coils promote airflow. Hot sleepers should choose the hybrid or add a breathable topper for relief.
How firm are Novilla mattresses?
They range from medium-soft on the 10-inch models to medium-firm on the 12-inch Bliss, per Sleep Foundation firmness bands. Side sleepers usually prefer the softer builds; back sleepers the firmer 12-inch options.
Can I use a Novilla on an adjustable base?
The all-foam Bliss models flex well on adjustable frames. The hybrid bends too but with more resistance from coils. Confirm your base supports the mattress weight and check Novilla’s warranty terms first.
What warranty comes with a Novilla mattress?
Novilla offers a 10-year limited warranty covering sagging beyond a set depth. Staining typically voids coverage, so a mattress protector is worth adding immediately after unboxing.
Bottom Line
The 12-inch Novilla Bliss Queen wins for most sleepers: medium-firm gel foam, CertiPUR-US certified, and consistent value under $350. Choose the Queen Hybrid instead if you sleep hot or weigh over 230 pounds, where coils add cooling and support the foam models lack. Honest caveat: edge support stays soft across the whole lineup, so none of these suit anyone who sits on the mattress edge daily. Match the height and feel to your body, and Novilla delivers.

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